Project Management in New Product Development (Hardcover)
 
作者: Barkley Bruce 
書城編號: 146499


售價: $658.00

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出版社: McGraw-Hill
出版日期: 2007/12/01
頁數: 397
重量: 0.9 kg
ISBN: 9780071496728
 
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商品簡介
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.


Turn Innovative Ideas into Products and Services--and Manage and Control Them Using Project Management Tools

The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques.

Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures. Project Management in New Product Development features:

  • The first integrated treatment of project management and new product development designed for modern, globallyoriented firms
  • Numerous case studies covering software, technology, electronics, construction, telecommunications, military, and aerospace
  • 150 informative tables, figures, and graphics
Barkley Bruce 作者作品表

Project Management in New Product Development (Hardcover)

Integrated Project Management

Project Risk Management

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