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eBook: Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness (DRM EPUB)
原價:
HK$156.00
現售:
HK$148.2
節省:
HK$7.8
抱歉! 此商品已售罄, 不能訂購
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製造商: |
HMH Books
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出版日期: |
2007/05/22 |
頁數: |
384 |
ISBN: |
9780547347660 |
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商品簡介 |
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinsons philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneurs marketing bible -- and the book every small-business owner should have on his or her shelf. |
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