eBook: Multimodality: A Social Semiotic Approach to Contemporary Communication (DRM EPUB)
 
電子書格式: DRM EPUB
作者: Gunther Kress 
分類: Communication studies  
書城編號: 20741046


售價: $585.00

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製造商: Taylor and Francis
出版日期: 2009/12/04
頁數: 214
ISBN: 9781134360468
 
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商品簡介
The 21st century is awash with ever more mixed and remixed images, writing, layout, sound, gesture, speech, and 3D objects. Multimodality looks beyond language and examines these multiple modes of communication and meaning making. Multimodality: A Social Semiotic Approach to Contemporary Communication represents a long-awaited and much anticipated addition to the study of multimodality from the scholar who pioneered and continues to play a decisive role in shaping the field. Written in an accessible manner and illustrated with a wealth of photos and illustrations to clearly demonstrate the points made, Multimodality: A Social Semiotic Approach to Contemporary Communication deliberately sets out to locate communication in the everyday, covering topics and issues not usually discussed in books of this kind, from traffic signs to mobile phones. In this book, Gunther Kress presents a contemporary, distinctive and widely applicable approach to communication. He provides the framework necessary for understanding the attempt to bring all modes of meaning-making together under one unified theoretical roof.This exploration of an increasingly vital area of language and communication studies will be of interest to advanced undergraduate and postgraduate students in the fields of English language and applied linguistics, media and communication studies and education.
Gunther Kress 作者作品表

Multimodality, Learning and Communication (Paperback)

Multimodal Teaching and Learning (Paperback)

eBook: Multimodality: A Social Semiotic Approach to Contemporary Communication (DRM EPUB)

eBook: Multimodality: A Social Semiotic Approach to Contemporary Communication (DRM PDF)

eBook: Multimodality: A Social Semiotic Approach to Contemporary Communication (DRM PDF)

Multimodality (Paperback)

Multimodal Teaching and Learning (Paperback)

Reading Images (Paperback)

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eBook: Literacy in the New Media Age (DRM PDF)

Literacy in the New Media Age (Hardcover)

Literacy in the New Media Age (Paperback)

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