DisneyWar
 
作者: James B. Stewart 
分類: Business & management  
書城編號: 238470

原價: HK$220.00
現售: HK$209 節省: HK$11

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出版社: Simon & Schuster Trade
出版日期: 2006/03/10
頁數: 608
重量: 0.54 kg
ISBN: 9780743267090
 
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商品簡介
The dramatic inside story of the downfall of Michael Eisner--Disney Chairman and CEO--and the scandals that drove America's best-known entertainment company to civil war.

"When You Wish Upon a Star," "Whistle While You Work," "The Happiest Place on Earth"--these are lyrics indelibly linked to Disney, one of the most admired and best-known companies in the world. So when Roy Disney, chairman of Walt Disney Animation and nephew of founder Walt Disney, abruptly resigned in November 2003 and declared war on chairman and chief executive Michael Eisner, he sent shock waves through the entertainment industry, corporate boardrooms, theme parks, and living rooms around the world--everywhere Disney does business and its products are cherished.

Drawing on unprecedented access to both Eisner and Roy Disney, current and former Disney executives and board members, as well as thousands of pages of never-before-seen letters, memos, transcripts, and other documents, James B. Stewart gets to the bottom of mysteries that have enveloped Disney for years: What really caused the rupture with studio chairman Jeffrey Katzenberg, a man who once regarded Eisner as a father but who became his fiercest rival? How could Eisner have so misjudged Michael Ovitz, a man who was not only "the most powerful man in Hollywood" but also his friend, whom he appointed as Disney president and immediately wanted to fire? What caused the break between Eisner and Pixar chairman Steve Jobs, and why did Pixar abruptly abandon its partnership with Disney? Why did Eisner so mistrust Roy Disney that he assigned Disney company executives to spy on him? How did Eisner control the Disney board for so long, and what really happened in the fateful board meeting in September 2004, when Eisner played his last cards?

DisneyWar is an enthralling tale of one of America's most powerful media and entertainment companies, the people who control it, and those trying to overthrow them. It tells a story that--in its sudden twists, vivid, larger-than-life characters, and thrilling climax--might itself have been the subject of a Disney classic--except that it's all true.

James B. Stewart 作者作品表

Higher Flight: Refocusing Black/Africana Studies for the 21st Century (Paperback)

Higher Flight: Refocusing Black/Africana Studies for the 21st Century (Hardcover)

Unscripted: The Epic Battle for a Media Empire and the Redstone Family Legacy (Paperback)

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Tangled Webs (B-Trade Pbk)

eBook: Tangled Webs (DRM EPUB)

Tangled Webs: How False Statements are Undermining America: From Martha Stewart to Bernie Madoff

eBook: Heart of a Soldier (DRM EPUB)

The Rough Guide to Tasmania 1: Rough Guide

DisneyWar

eBook: DisneyWar (DRM EPUB)

Blind Eye

Den of Thieves

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