The best guide to the psychology of persuasion and How to Influence People

Nice is for suckers.

Want to win in today's world?

Put yourself first and start getting your own way.

Want to seem confident but haven't got a clue?

Want to prove yourself right using whatever facts you like?

This essential book will teach you how to run rings round your acquaintances, family members, and colleagues. It's crafty, provocative, and best of all, guaranteed to work.

Here's what you need to know:

Rule 1: Know who you're up against.

Rule 2: Know all the secret manipulation techniques.

Rule 3: Manipulate others before they manipulate you!

International phenomenon Wladislaw Jachtchenko is here to show you how. This international best-selling communication coach opens up his box of tricks to show you how to use bogus arguments, devious body language techniques and twisted truths to get the last word in every single conversation.