Smart Products, Smarter Services (Paperback)
 
作者: Mary J Cronin 
分類: Communication studies ,
Business innovation ,
Entrepreneurship ,
Sales & marketing  
書城編號: 382525


售價: $518.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Cambridge University Press
出版日期: 2010/08/19
尺寸: 227x152x19mm
重量: 576 grams
ISBN: 9780521147507

商品簡介
Billions of smart connected products are changing the competitive landscape for business and the daily lives of consumers. This book analyzes the evolution of embedded product intelligence and the impact of smart products on the automotive, wireless, energy, residential and health industries. It considers the transformation of consumer ownership models and privacy issues when smart products continuously monitor consumer behavior. Smart Products, Smarter Services recommends strategies for creating profitable smart ecosystems, product platforms and services.
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