Strategic Management (Paperback)
 
作者: Colin White 
書城編號: 474259


售價: $1100.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Palgrave Macmillan
出版日期: 2004/02/16
尺寸: 245x187x45mm
重量: 1.62 kg
ISBN: 9781403904003
 
>> 相關電子書

商品簡介


Reflecting the challenges of formulating, implementing and monitoring strategy in practice, White's contemporary text discusses differing theories and approaches in the context of real-world experience. Readers are encouraged to conceptualize and generalize business problems and to confront philosophical issues without losing sight of practical aims.

Each chapter starts with a Key Strategic Challenge and sets the scene of a case study which is resolved at the end of the chapter. The text includes more than 60 Strategy in Action short case examples to illustrate how organizations apply strategy in practice along with fifteen long case studies for detailed analysis. Strategic Projects and Exploring Further sections encourage readers to investigate the subject more in detail.

Strategic Management:
- Acknowledges the complex reality of strategy in the real world showing students the challenges they will encounter when implementing strategy in practice.
- Provides a solid theoretical grounding in the subject enabling students to develop their own strategic approaches.
- Offers comprehensive and contemporary topic coverage reflecting current trends such as globalization, co-operative strategy and performance measurement.
- Includes separate chapters on Implementation, Monitoring and Risk Assessment reflecting the critical role of these issues within organizations.
- Provides a wide range of international case examples from well-known organizations in all regions of the world allowing students to see how strategy is implemented in practice and reflecting the global nature of strategy for multinational corporations.

Integrated web packages include:
- For students: Additional long case studies, integrating case study, links to further resources, searchable glossary.
- For Instructors: Suggested teaching pathways and key themes, additional case study questions, comments on exercises and assignments within the text, powerpoint lecture presentations.
Visit www.palgrave.com/business/white for more information.

Colin White 作者作品表

The Undutchables: An Observation of the Netherlands, Its Culture and Its Inhabitants (0009) (Paperback)

eBook: Russia and America: The Roots of Economic Divergence (DRM EPUB)

eBook: Russia and America: The Roots of Economic Divergence (DRM PDF)

eBook: History of the Global Economy (DRM PDF)

A History of the Global Economy: The Inevitable Accident (Hardcover)

eBook: Strategic Management (DRM EPUB)

eBook: Strategic Management (DRM PDF)

Understanding Economic Development - A Global Transition from Poverty to Prosperity? (Paperback)

eBook: Projectile Dynamics in Sport: Principles and Applications (DRM EPUB)

eBook: Projectile Dynamics in Sport: Principles and Applications (DRM PDF)

eBook: Projectile Dynamics in Sport: Principles and Applications (DRM PDF)

eBook: Projectile Dynamics in Sport: Principles and Applications (DRM EPUB)

eBook: Projectile Dynamics in Sport: Principles and Applications (DRM PDF)

Projectile Dynamics in Sport: Principles and Applications (Hardcover)

Nelson (Paperback)

Understanding Economic Development - A Global Transition from Poverty to Prosperity? (Hardcover)

eBook: Understanding Economic Development: The Global Transition from Poverty to Prosperity? (DRM PDF)

1797 (Paperback)

The Nelson Companion (Hardcover)

Nelson the Admiral (Hardcover)

還有... [顯示所有作品]

* 以上資料僅供參考之用, 香港書城並不保證以上資料的準確性及完整性。
* 如送貨地址在香港以外, 當書籍/產品入口時, 顧客須自行繳付入口關稅和其他入口銷售稅項。

 

 

 

  我的賬戶 |  購物車 |  出版社 |  團購優惠
加入供應商 |  廣告刊登 |  公司簡介 |  條款及細則

香港書城 版權所有 私隱政策聲明

顯示模式: 電腦版 (改為: 手機版)