Social Entrepreneurship in Hospitality: Principles and Strategies for Change (Paperback)
 
作者: Willy Legrand 
分類: Economics ,
Entrepreneurship ,
Business mathematics & systems ,
Tourism industry ,
Hospitality industry ,
Events management industries ,
Sports & outdoor recreation  
書城編號: 5138858


售價: $504.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Routledge
出版日期: 2020/11/18
ISBN: 9781138734111
 
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商品簡介


This innovative book is the first to explore social entrepreneurship in the field of hospitality, introducing students to the principles of social entrepreneurship motivation, finance, sustainability, issues and challenges, and how these can be successfully implemented in a range of hospitality settings.

The hospitality industry offers a particularly fruitful framework for social entrepreneurs, partly due to the low barriers of entry and opportunities to enhance social and environmental wealth. A variety of international case studies are integrated throughout to showcase the challenges and successes of social entrepreneurship in the hospitality industry in a wide range of settings. Discussion questions, further reading suggestions and exercises at the end of each chapter help the student to explore these concepts further. Insights into the industry's role during and potentially beyond the COVID-19 crisis are offered in the concluding chapter.

The is a timely addition to the literature, written by a team of highly regarded professionals and academics, and will be essential reading for all current and future entrepreneurs in the field of Hospitality Management.

Willy Legrand 作者作品表

Critical Questions in Sustainability and Hospitality (Paperback)

Critical Questions in Sustainability and Hospitality (Hardcover)

Sustainability in the Hospitality Industry (Paperback)

Sustainable Hospitality and Tourism as Motors for Development: Case Studies from Developing Regions of the World (Hardcover)

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