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Crafting and Executing Strategy: The Quest for Competitive Advantage, Concepts and Cases(20版)
售價:
$957.00
抱歉! 此商品已售罄, 不能訂購
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出版社: |
華泰文化
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出版日期: |
2016/04 |
頁數: |
798 |
ISBN: |
9789814670890 |
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商品簡介 |
CraftingandExecutingStrategy:TheQuestforCompetitiveAdvantage,20ebyThompson,Peteraf,Gamble,andStricklandmaintainsitssolidfoundationaswellasbringsanenlivened,enrichedpresentationofthematerialforthe20thedition.Theexcitingneweditionprovidesanup-to-dateandengrossingdiscussionofthecoreconceptsandanalyticaltools.Thereisanaccompanyinglineupofexcitingnewcasesthatbringthecontenttolifeandaresuretoprovokeinterestingclassroomdiscussionsanddeepenstudents’understandingofthematerialintheprocess.
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