Economics of the Publishing and Information Industries (Paperback)
 
作者: Albert N. Greco 
分類: Media studies ,
Media, information & communication industries  
書城編號: 1104793


售價: $826.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Taylor & Francis
出版日期: 2014/12/22
尺寸: 229x152x27mm
重量: 529 grams
ISBN: 9781138824799
 
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商品簡介


Books, scholarly journals, business information, and professional information play a pivotal role in the political, social, economic, scientific, and intellectual life of nations. While publications abound on Wall Street and financial service companies, the relationship between Wall Street's financial service companies and the publishing and information industries has not been explored until now. The Economics of the Publishing and Information Industries utilizes substantive historical, business, consumer, economic, sociological, technological, and quantitative and qualitative methodologies to understand the people, trends, strengths, opportunities, and threats the publishing industry and the financial service sector have faced in recent years. Various developments, both economic and demographic, contributed to the circumstances influencing the financial service sector's investment in the publishing and information industries. This volume identifies and analyzes those developments, clearly laying out the forces that drove the marriage between the spheres of publishing and finance.

This book offers insight and analysis that will appeal to those across a wide variety of fields and occupations, including those in financial service firms, instructors and students in business, communications, finance, or economics programs, business and financial reporters, regulators, private investors, and academic and major public research libraries.

Albert N. Greco 作者作品表

The Strategic Marketing of Science, Technology, and Medical Journals: A Business History of a Dynamic Marketplace, 2000-2020 (2023) (Hardcover)

eBook: Strategic Marketing of Science, Technology, and Medical Journals: A Business History of a Dynamic Marketplace, 2000-2020 (DRM EPUB)

eBook: Strategic Marketing of Science, Technology, and Medical Journals: A Business History of a Dynamic Marketplace, 2000-2020 (DRM PDF)

The College Textbook Publishing Industry in the U.S. 2000-2022: A Search for Competitive Marketing Strategies (2023) (Hardcover)

eBook: College Textbook Publishing Industry in the U.S. 2000-2022: The Search for Competitive Marketing Strategies (DRM EPUB)

eBook: College Textbook Publishing Industry in the U.S. 2000-2022: The Search for Competitive Marketing Strategies (DRM PDF)

eBook: Marketing of World War II in the US, 1939-1946: A Business History of the US Government and the Media and Entertainment Industries (DRM EPUB)

eBook: Marketing of World War II in the US, 1939-1946: A Business History of the US Government and the Media and Entertainment Industries (DRM PDF)

eBook: Business of Scholarly Publishing: Managing in Turbulent Times (DRM EPUB)

eBook: Business of Scholarly Publishing: Managing in Turbulent Times (DRM PDF)

eBook: Growth of the Scholarly Publishing Industry in the U.S.: A Business History of a Changing Marketplace, 1939-1946 (DRM EPUB)

eBook: Growth of the Scholarly Publishing Industry in the U.S.: A Business History of a Changing Marketplace, 1939-1946 (DRM PDF)

Economics of the Publishing and Information Industries (Paperback)

eBook: Economics of the Publishing and Information Industries: The Search for Yield in a Disintermediated World (DRM PDF)

eBook: Economics of the Publishing and Information Industries: The Search for Yield in a Disintermediated World (DRM EPUB)

eBook: Book Publishing Industry (DRM PDF)

eBook: Book Publishing Industry (DRM EPUB)

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