eBook: Profits and Sustainability: A History of Green Entrepreneurship (DRM PDF)
 
電子書格式: DRM PDF
作者: Geoffrey Jones 
分類: Economic history ,
Business ethics & social responsibility ,
Entrepreneurship ,
Business & the environment, ‘Green’ approaches to business ,
Environmentalist thought & ideology ,
Environmental policy & protocols  
書城編號: 20197187


售價: $303.00

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製造商: OUP Oxford
出版日期: 2017/04/14
頁數: 424
ISBN: 9780191016929
 
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商品簡介
Are profits and sustainability compatible?This book brings unique perspectives to this key debate by exploring the history of green entrepreneurship since the nineteenth century, and its spread globally in industries including renewable energy, organic food, natural beauty, ecotourism, recycling, architecture, and finance. The book uses the lens of the extraordinary and often eccentric men and women who defied convention and imagined that business could help save the planet, rather than consume it. The social and religious beliefs that drove many of these individuals are explored as the book looks at how they overcame huge obstacles to execute their strategies. The green entrepreneurs seen here are shown to have created new markets and industries, and driven innovations in sustainable practices, even at timeswhen most consumers and governments marginalized the entire subject. The struggles of early pioneers appear to have been rewarded by the growth of environmental awareness among consumers, business leaders, and others in recent years, but the Earth's environmental health continues to deteriorate. Ifprofits and sustainability have proved challenging to reconcile, the book argues that one reason was how they were both defined.
Geoffrey Jones 作者作品表

eBook: Making of Global Enterprises (DRM PDF)

eBook: Making of Global Enterprises (DRM EPUB)

Profits and Sustainability (Paperback)

Varieties of Green Business: Industries, Nations and Time (Hardcover)

eBook: Varieties of Green Business (DRM PDF)

eBook: Profits and Sustainability: A History of Green Entrepreneurship (DRM EPUB)

Profits and Sustainability: A History of Green Entrepreneurship (Hardcover)

eBook: Profits and Sustainability: A History of Green Entrepreneurship (DRM PDF)

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World (Hardcover)

eBook: Entrepreneurship and Multinationals (DRM PDF)

eBook: Banks as Multinationals (RLE Banking & Finance) (DRM PDF)

eBook: Banks as Multinationals (RLE Banking & Finance) (DRM EPUB)

Banks as Multinationals (RLE Banking & Finance) (Hardcover)

Beauty Imagined (Paperback)

Beauty Imagined (Hardcover)

eBook: Beauty Imagined: A History of the Global Beauty Industry (DRM EPUB)

eBook: Beauty Imagined: A History of the Global Beauty Industry (DRM PDF)

Oxford Handbook of Business History (Paperback)

Renewing Unilever: Transformation and Tradition (Paperback)

eBook: Renewing Unilever: Transformation and Tradition (DRM EPUB)

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