This book analyses how China's firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. The CE sector is one of China's most important and dynamic manufacturing sectors. As one of the earliest market-oriented sectors after 1978, its experience illustrates the adoption of the Western model of management in China. This is the first book to analyse the link between business strategy, corporate governance and performance of firms, explicitly comparing state-, collective-, and privately-owned firms. This book argues that the competitive dynamics of the market are central to the survival of firms in contemporary China.Focuses on the state, collective and private Chinese firms in the consumer electronics sectorProvides insights into the interactions among political, economic and corporate factors in the China business environment that influence the strategies and performance of these firmsCompares the corporate governance of these Chinese firms across different ownership forms