Deep Purpose: The Heart and Soul of High-Performance Companies (Hardcover)
 
作者: Ranjay Gulati 
書城編號: 23172235

原價: HK$420.00
現售: HK$399 節省: HK$21

購買此書 10本或以上 9折, 60本或以上 8折

購買後立即進貨, 約需 7-14 天

 
 
出版社: Harper Business
出版日期: 2022/02/08
重量: 0.44 kg
ISBN: 9780063088917
 
>> 相關電子書

商品簡介


Forbes, Best Business Books of 2022

The Next Big Idea Club, Best Leadership Books of 2022

Thinkers50 Top 10 Best New Management Books for 2022

Axiom Award Bronze Medalist for Business Ethics

A distinguished Harvard Business School professor offers a compelling reassessment and defense of purpose as a management ethos, documenting the vast performance gains and social benefits that become possible when firms manage to get purpose right.

Few business topics have aroused more skepticism in recent years than the notion of corporate purpose, and for good reason. Too many companies deploy purpose, or a reason for being, as a promotional vehicle to make themselves feel virtuous and to look good to the outside world. Some have only foggy ideas about what purpose is and conflate it with strategy and other concepts like "mission," "vision," and "values." Even well-intentioned leaders don't understand purpose's full potential and engage half-heartedly and superficially with it. Outsiders spot this and become cynical about companies and the broader capitalist endeavor.

Having conducted extensive field research, Ranjay Gulati reveals the fatal mistakes leaders unwittingly make when attempting to implement a reason for being. Moreover, he shows how companies can embed purpose much more deeply than they currently do, delivering impressive performance benefits that reward customers, suppliers, employees, shareholders, and communities alike. To get purpose right, leaders must fundamentally change not only how they execute it but also how they conceive of and relate to it. They must practice what Gulati calls deep purpose, furthering each organization's reason for being more intensely, thoughtfully, and comprehensively than ever before.

In this authoritative, accessible, and inspiring guide, Gulati takes readers inside some of the world's most purposeful companies to understand the secrets to their successes. He explores how leaders can pursue purpose more deeply by

    navigating the inevitable tradeoffs more deliberately and effectively to balance between short- and long-term value;building purpose more systematically into every key organizational function to mobilize stakeholders and enhance performance;updating organizations to foster more autonomy and collaboration, which in turn allow individual employees to work more purposefully;using powerful storytelling to communicate a reason for being, arousing emotions and building a community of inspired and committed stakeholders; andbuilding cultures that don't merely support purpose, but also allow employees to link the corporate purpose to their own personal reasons for being.

As Gulati argues, a deeper engagement with purpose holds the key not merely to the well-being of individual companies but also to humanity's future. With capitalism under siege and relatively low levels of trust in business, purpose can serve as a radically new operating system for the enterprise, enhancing performance while also delivering meaningful benefits to society. It's the kind of inspired thinking that businesses--and the rest of us--urgently need.

Ranjay Gulati 作者作品表

Deep Purpose: The Heart and Soul of High-Performance Companies (Paperback)

Deep Purpose: The Heart and Soul of High-Performance Companies (Hardcover)

eBook: Deep Purpose: The Heart and Soul of High-Performance Companies (DRM EPUB)

eBook: Deep Purpose: The Heart and Soul of High-Performance Companies (DRM EPUB)

管理學 1/e

eBook: Reorganize for Resilience: Putting Customers at the Center of Your Business (DRM PDF)

eBook: Reorganize for Resilience: Putting Customers at the Center of Your Business (DRM EPUB)

eBook: Managing Network Resources: Alliances, Affiliations, and Other Relational Assets (DRM PDF)

2023 March Best Sellers 同類商品


Hogwarts Legacy: The Official Game Guide (Paperback)

A to Z (Board Books)

I Will Find You (Hardcover)

Stone Maidens (Paperback)

Moo, Baa, La La La! (Board Books)

Today, I Feel Anxious: A Book About Managing Emotions (Paperback)

Homeopathic Medicine for Children and Infants (Paperback)

Collateral Damage, 17 (Hardcover)

Voice of the Primordial Buddha: A Commentary on Dudjom Lingpa's Sharp Vajra of Awareness Tantra (Paperback)

Effective Phrases for Performance Appraisals: A Guide to Successful Evaluations (Spiral-bound)

Book of Enoch (Hardcover)

Hello Beautiful (Hardcover)

The Word Collector (hardcover)

Tomorrow, and Tomorrow, and Tomorrow (Hardcover)

The Upper Room Disciplines 2023: A Book of Daily Devotions (Mass Market Paperbound)

The Citizen's Guide to Fifth Generation Warfare (Paperback)

The United States Activity and Fact Book: 50 State Maps, Capitals, Animals, Birds, Flowers, Mottos, Cities, Population, Regions (Paperback)

Little Doctors Children's Books Set (Hardcover)

You Got This: 90 Devotions to Equip and Empower Hardworking Women (Hardcover)

Untitled (Hardcover)

還有... [顯示所有書籍]

* 以上資料僅供參考之用, 香港書城並不保證以上資料的準確性及完整性。
* 如送貨地址在香港以外, 當書籍/產品入口時, 顧客須自行繳付入口關稅和其他入口銷售稅項。

 

 

 

  我的賬戶 |  購物車 |  出版社 |  團購優惠
加入供應商 |  廣告刊登 |  公司簡介 |  條款及細則

香港書城 版權所有 私隱政策聲明

顯示模式: 電腦版 (改為: 手機版)