Digital marketing is an essential component for any modern business. If you are an SME looking for a way to get ahead and stand out from the competition, this book is your ticket.As an agency that delivers digital marketing for our clients, we understand that it's something that is constantly evolving. To be successful, you must be able to capture each stage of your customer journey and identify an approach that will allow you to gain traction in your market and take you from strength to strength as your business grows.This book includes background on why digital marketing is so important and a step-by-step guide on how to develop the right strategy and manage the key elements such as websites, social media, and email.
