A "Manifesto" is a public declaration of policy, values, or goals. It clearly spells out intentions or motives, making the case for change. The MAGA Manifesto is a public declaration of Donald Trump's goals, values, and intentions as defined by his campaign rallies, and political actions before, during, and since his term as President.
Manifesto is neither a positive nor negative term. Its policies, values, or goals determine its worth. Hitler's Mein Kampf is an example of a manifesto that most historians have judged as evil. A historical evaluation of the MAGA Manifesto is still evolving.