Artist Management for the Music Business provides clear in depth information on what to do as an artist manager and how to do it. The book looks at the application of classic management theory to artist management, includes profiles of successful artist managers as well as offering skill development for planning, coaching, and leading.
Reviews
"This book is for those who are interested in the music business, especially for those who want to manage musicians. There is a lot of information to process, but the author does it in a plain, direct manner and it is well organized. He doesn't sugar coat things and clearly defines the career, letting you know what to expect. He gives plenty of real-life success stories to inspire the reader and motivate you to keep moving forward if this is your dream. While this is really a book for those interested in managing, it is also an informative read for musicians as well."--Book Bargains and Previews
"This second edition offers unique insights and information for those seeking a career in the music business. Allen (recording industry, Middle Tennessee State U.) gives a detailed account of the politics, processes and procedures from the perspective and experiences of artist managers, as well as from his own career of managing performers and other areas of the business. From making the decision to enter this high-risk, high reward career to signing a contract and beyond. Management skills, understanding the music business, budget planning and promotional guidelines are featured."--2nd Edition review in Reference and Research Book News
Contents
1)Professional Artist Management and Its Principles
2)Preparing to Manage
3)Preparing to be Managed
4)Lessons in Artist Management
5)Planning
6)The Artist as a Business
7)Income from Live Performance
8)Income from Songwriting
9)Income from Recording
10)Conducting Business for the Artist
11)The Artist Career Plan
12)Coaching,hip, and Final Advice
Appendix A: Take 6 marketing brief
Appendix B: Artist Management Contract Form
Appendix C: Partnership Agreement for Members of a Band
Appendix D: Recording Contract
Appendix E: Ke$ha's Artist Management Contract
Appendix F: Code of Conduct- Music Manager's Forum in Australia
Author Bio
Paul Allen is Associate Professor in the Department of Recording Industry at Middle Tennessee State University and co-author of Record Label Marketing, also published by Focal Press. He is also a frequent lecturer at other universities on artist management and other music business subjects. His career work has included radio, TV, political management, and the music business.